FIFA FALL

The Insidious Rise of Monetized Game Play

You shouldn’t stand in the way of progress. Right? Wrong!

The video game industry today is pocket-book talking and companies like Electronic Arts are known for the depth of their pockets.

You might say: ‘a billion dollars here, a billion dollars there’, but the unfortunate point is — there is a direct relationship between the quality of the games they produce and we play, and the way that the FIFA game has become monetized.